Mara Kympizi Product Development Director
The importance of on-site search
Think about how many searches we do every day, how ingrained this movement and experience is in our daily lives, that we don't even realise we're doing it, for example, looking up a contact on our mobile phone, a video on YouTube, a recipe or a “how-to” on Google, a product on a website, and so on. When searching, we don't expect search to just work; we've gone beyond that. We expect to get the answer to what we've asked for in a fraction of the time, without hassle and with results that are...
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